Mittelstandspresse
14.01.2025
Personalize photo products effortlessly with your own handwriting: the new “Handwriting” feature from ip.labs.
Personalized products are booming. With Handwriting, ip.labs is the first provider to launch a white-label solution for creating simple designs with pen and paper.
Bonn, 14.01.2025 (PresseBox) - Interest in photography beyond smartphones has been growing steadily for years, and along with it, the market for photo products. The trend is moving towards personalized products - from simple cards with your own motif to complex photo books you design yourself. The most personal and expressive feature is probably your own handwriting. Until now, however, it has been difficult to incorporate this into personalized photo products. And it has been correspondingly difficult for providers to exploit the potential of this growing market. This is because there have been no easy-to-use solutions for customers that fully meet this customer requirement.
This is now changing with Handwriting from ip.labs. The Fujifilm subsidiary and pioneer of personalized photo products is now the first provider to offer a white-label solution that can easily and intuitively convert handwritten or hand-drawn designs into unique, highly personalized photo products. The new Handwriting feature recognizes handwriting, drawn lines, and other details on photos and perfectly captures them for integration into personalized photo products such as prints of pictures, books, cards, and mugs, in short: on any product.
A genuinely user-friendly editor for quick, successful results
A personalized photo product brings joy. Joy that, with “Handwriting”, starts with the creation: Take a photo of the handwriting or drawing with your smartphone, insert it into the desired product, and customize it, ready for printing. And all without complicated registration or login. Handwriting makes designing with your handwriting easy and offers all the functions you are used to from an editor for even more creativity. Whether you are a professional or a beginner, Handwriting is the simple solution for anyone who wants a photo product with that special personal touch.
The white-label solution for all platforms
There are countless ways to sell photo products. With the new Handwriting feature, ip.labs offers a solution that works reliably on all common browsers and operating systems. Thanks to the mobile-first design, the editor works intuitively and without limitations even on smartphone displays. All updates to the Handwriting feature are rolled out immediately across all platforms and devices.
Integrated features for high conversion and upselling
The streamlined and straightforward ordering process minimizes abandoned orders and encourages spontaneous purchases. The editor includes a 3D preview that displays the final product, motivating users to complete their purchase and contributing to a high conversion rate. During the design process, users can adjust the product category, format, size, and colors. Additionally, the ip.labs editor for personalized photo products offers upselling opportunities, such as gift boxes, tailored to specific target groups. All of this offers suppliers of personalized products the opportunity to enter the new lucrative and growing segment of individualization using their own handwriting and drawings.
You can find out more about handwriting and the options for providers and users at iplabs.com/photo-product-editor
Ansprechpartner
Dominique Metzler
004922818479117
Zuständigkeitsbereich: Marketing Manager B2B
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Personalize photo products effortlessly with your own handwriting: the new "Handwriting" feature from ip.labs.
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Personalize photo products effortlessly with your own handwriting: the new "Handwriting" feature from ip.labs.
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